NAICS 515111

Radio Networks

Key Figures

Establishments
701
Census CBP · 2023
Employment
10,859
Census CBP · 2023
Market size
$7.9B
Census Economic Census · 2017

Figures are published for NAICS 515111 directly.

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Official definition

This U.S. industry comprises establishments primarily engaged in assembling and transmitting aural programming to their affiliates or subscribers via over-the-air broadcasts, cable, or satellite. The programming covers a wide variety of material, such as news services, religious programming, weather, sports, or music.

Source: US Census Bureau, 2017 NAICS Definitions. Public domain.

Which code does this activity belong in?

Radio networks assemble and transmit aural programming to their affiliates or subscribers through over-the-air, cable, or satellite transmission. Radio stations, by contrast, are classified separately when they broadcast aural programs directly to the public, whether that programming originates from their own studio, from an affiliated network, or from external sources. The distinction turns on whether an establishment primarily supplies programming to other broadcasters and subscribers (radio networks) or directly to the listening public (radio stations).

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Where this sits

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