NAICS 53228

Other Consumer Goods Rental

Key Figures

Establishments
11,326
Census CBP · 2023
Employment
92,193
Census CBP · 2023
Market size
$16.7B
Census Economic Census · 2022

Figures are published for NAICS 53228 directly.

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Official definition

This industry comprises establishments primarily engaged in renting consumer goods (except consumer electronics and appliances).

Source: US Census Bureau, 2017 NAICS Definitions. Public domain.

Illustrative examples

  • Costume rental
  • Formal wear rental
  • Furniture (i.e., residential) rental centers
  • Hospital bed rental and leasing (i.e., home use)
  • Party rental supply centers
  • Sporting goods rental
  • Video disc rental for home electronic equipment (e.g., DVD)

Which code does this activity belong in?

Code 53228 covers rental of consumer goods such as costumes, formal wear, furniture, sporting equipment, and party supplies, but excludes consumer electronics and appliances. Establishments renting televisions, stereos, refrigerators, and other electronic equipment or appliances are classified instead in Consumer Electronics and Appliances Rental. The distinction turns on whether the rented item is an electronic device or appliance versus other types of consumer goods.

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Where this sits

Related classifications