NAICS 451212

News Dealers & Newsstands

Key Figures

Establishments
715
Census CBP · 2023
Employment
2,741
Census CBP · 2023
Market size
$406.0M
Census Economic Census · 2017

Figures are published for NAICS 451212 directly.

Need the full analysis?
Basic $299 · Standard $499 · delivered within 48 hours
Both include everything in the Data Pack, plus the written analysis.
Request a report
Just want the numbers?
Data Pack $99 · 7 pages · instant download · snapshot 451212-2026-08-07
The full series, state table and official concentration, with the source & provenance sheet — every vintage, extraction date and checksum. No written analysis.
Buy a report on this code later and the $99 comes off its price. Email sales@vantainsights.com before you order; it cannot be applied afterwards. What is a Data Pack?

Secure payments powered by Stripe, a PCI DSS Level 1 certified provider

Official definition

This U.S. industry comprises establishments primarily engaged in retailing current newspapers, magazines, and other periodicals.

Source: US Census Bureau, 2017 NAICS Definitions. Public domain.

Which code does this activity belong in?

News dealers and newsstands are retail establishments that focus primarily on current newspapers, magazines, and periodicals as their main merchandise. They differ from book stores, which are classified separately and focus primarily on retailing new books. While both types of establishments may stock some overlapping merchandise, the distinction turns on which product category constitutes the primary business focus of the establishment.

VantaInsights Analysis AI-drafted

Where this sits

Related classifications