NAICS 71213

Zoos & Botanical Gardens

Key Figures

Establishments
781
Census CBP · 2023
Employment
42,708
Census CBP · 2023
Market size
$5.7B
Census Economic Census · 2022

Figures are published for NAICS 71213 directly.

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Official definition

This industry comprises establishments primarily engaged in the preservation and exhibition of live plant and animal life displays.

Source: US Census Bureau, 2017 NAICS Definitions. Public domain. Census publishes this definition under NAICS 712130, the only detailed industry in this group.

Illustrative examples

  • Aquariums
  • Wild animal parks
  • Arboreta
  • Zoological gardens
  • Aviaries

Which code does this activity belong in?

Zoos and botanical gardens preserve and exhibit living plants and animals as their primary activity. This distinguishes them from museums, which preserve and interpret objects and artifacts regardless of whether they are alive. Nature parks and other similar institutions also display natural life but do not maintain the controlled exhibition environments that define zoos and botanical gardens; these parks are classified separately even when they may include some preserved specimens or educational displays.

VantaInsights Analysis AI-drafted

Written for NAICS 712130, the only detailed industry in this group.

Where this sits

Related classifications