Lessors of Nonfinancial Intangible Assets (Except Copyrighted Works)
NAICS 533: Lessors of patents, trademarks, and franchise rights — Qualcomm, McDonald's, and IP licensing.
Industry at a Glance
Sector-wide aggregates across all businesses classified under NAICS 533 (2017 classification frame). For specific sub-industries within this sector, see the individual reports below.
Industry Overview
Lessors of Nonfinancial Intangible Assets (NAICS 533) covers establishments that lease patents, trademarks, brand names, franchise rights, and other intellectual property to third parties. This subsector excludes copyrighted works (classified under NAICS 512) and focuses on IP assets that generate recurring royalty and licensing revenue.
Franchise licensing represents the largest and most visible segment. McDonald's, Subway, and Marriott International generate substantial revenue from licensing their brand names, operational systems, and proprietary processes to franchisees. The Federal Trade Commission's Franchise Rule (16 CFR 436) requires franchisors to provide a Franchise Disclosure Document (FDD) with detailed financial, legal, and operational information before selling a franchise — the primary regulatory framework governing this segment.
Patent licensing constitutes the other major activity. Qualcomm's licensing division earns billions annually from FRAND (fair, reasonable, and non-discriminatory) licensing of wireless communication standard-essential patents. InterDigital and Dolby Laboratories operate similar patent licensing models. Non-practicing entities (patent assertion entities) also fall within this classification when their primary business is licensing rather than manufacturing. The sector concentrates in states with strong IP ecosystems — California, Texas, New York, and Illinois — and is shaped by federal patent law under Title 35 U.S.C., the Lanham Act for trademarks, and ongoing antitrust scrutiny from the FTC and DOJ regarding FRAND licensing and patent pooling practices.
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Industry Trends
Qualcomm's FRAND licensing model for 5G standard-essential patents faces ongoing legal challenges from device manufacturers and antitrust regulators in the EU, China, and South Korea over royalty rate calculations.
Franchise system growth is accelerating in international markets, with McDonald's, Marriott, and Hilton licensing their brands to operators in Southeast Asia, the Middle East, and Sub-Saharan Africa at faster rates than domestic expansion.
The America Invents Act's inter partes review process at the Patent Trial and Appeal Board has become a primary mechanism for challenging patent validity, affecting the value and enforceability of licensed patent portfolios.
University technology transfer offices — UC system, MIT, Stanford — are increasingly licensing patents generated from federally funded research under the Bayh-Dole Act, creating revenue streams from biotechnology, semiconductor, and materials science IP.
FTC and DOJ antitrust scrutiny of patent pooling arrangements and standard-essential patent licensing practices is reshaping how technology companies structure cross-licensing agreements and calculate reasonable royalties.
Specialty Reports Available on Request
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Industry Groups
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Frequently Asked Questions
What is NAICS 533? ▾
How does franchise licensing work under FTC rules? ▾
What is FRAND licensing for standard-essential patents? ▾
How does the Bayh-Dole Act affect patent licensing? ▾
What distinguishes NAICS 533 from other IP-related industries? ▾
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